Expo Life Style 2014 SHANGHAI 上海世博展览馆
中国 上海 尚品生活展
ZANNETTI IS AT EXPO LIFE STYLE and BOAT SHOW 2014 SHANGHAI (April 10th-13th)!
2014年4月10-13日 上海世博展览馆
Come to visit us at Stand H52 at Shanghai World Expo
Exhibiton & Convention Center!
All the new collections and historical models available
Zannetti: the luxury of being different!
EXPO LIFE STYLE – for luxury and excellence
中国 上海 尚品生活展
Expo Life Style (ELS), the exhibition you are about to explore is indeed designed to offer the spectacular visual narratives that characterize this new cultural feel. LS gathers world-famous luxury brands under the four major themes– Ride, Collection, Taste and Enjoy. The categories include: super cars, high-end property, fine furniture, jewelry & watch, wine & cigar, luxury travel and private banking, etc.
span>人们希望通过精致的个性化、前沿的创造力和经典的传承来塑造当代奢华生活方式。而这，也正是中国（上海）尚品生活展创办的愿景。展会以”品、享、驾、藏”为四大主题，汇集全球顶尖奢华品牌。展品类别涉及：超跑豪车、私人飞机、高端物业、奢华家具家居、珠宝腕表、高端酒类、奢华旅行以及私人银行等。
Expo Lifestyle for Luxury and Excellence (ELS) is a new fair held in parallel to CIBS, the most prominent Yacht Show in Asia, which caters to the top-notch segment of the luxury producers. CIBS is in fact a very successful B2C / B2B exhibition, with an enviable 16 years history. In its latest edition it gathered over 400 exhibitors from more than 20 countries with over 300 real boats on display and a further 100+ model boats. The overall turnover was up threefold to an astonishing RMB 1Bn, which is almost USD150m. CIBS has thus become the most comprehensive and impressive boat show in Asia whereas it combines yachts and boats, equipment and accessories.
Given the aforesaid, and considering the booming market for luxury products in China, the same Organizer is launching an independent but complementary Expo – ELS – aimed at offering HNWI the chance to visit a pavilion dedicated to the excellence in lifestyle. For three main reasons: PR event, direct purchases and business opportunities. For a luxury lifestyle brand already operating in China or interested in entering the market, the Expo will therefore provide immediate exposure to prospective investors, distributors, buyers and to hundreds of influential commentators. Moreover, The Vip Lounge is sponsored by TEFAF, the most prominent antique & modern art fair in the world.
Additionally, exhibitors at ELS can count on CIBS press office, which leverages an established relationship with over 600 media.
Indeed at ELS visitors will find a selection of the best and unique in lifestyle, and the pavilion itself will become a producer of new meanings and editorial content. In fact overproduction and mass commodification in recent years have prompted a renewed desire for unparalled experiences to be fulfilled through culture, heritage, excellence, refined technology and authenticity. As a result, contemporary luxury lifestyle requires a high degree of sophisticated personalization aimed at shaping one’s life in tune with what the best cutting-edge creativity and trusted tradition can offer. ELS is set to offer the spectacular visual narratives that characterize this new cultural feel.
中国（上海）尚品生活展
为您开启品位高端生活方式的大门
中国（上海）尚品生活展（简称ELS）将携手中国（上海）国际游艇展（简称CIBS）同期隆重亮相于上海世博展览馆，旨在为国内外所有讲究生活品质的高端消费群体打造时尚、奢华的文化和消费体验。众所周知，CIBS是一个非常成功的B2C及B2B展会，拥有令业内艳羡的16年辉煌历史与业绩。在2011年的CIBS展会中，共有来自全球20多个国家的400多位参展商参加，并有超过300款真实船只以及100多款模型船只参与展示。整个展会的成交额较往届翻了3倍，达到了令人吃惊的10亿元人民币，相当于1.5亿美元。CIBS也因此成为了整个亚洲地区最全面，令人印象最深刻的游艇展，与此同时，其参展内容也涵盖了游艇、船只、设备配件等关联产品。
根据前面所述，并考虑到中国不断蓬勃发展的奢侈品市场，CIBS组办方举办了一个独立又互补的展会，ELS，目的是让那些富豪能有机会参与一个致力于体现卓越生活方式的展会。而吸引他们的有三点关键要素：公关活动、直接贸易以及商业机会。对于那些已经在中国声名崛起的奢侈品品牌以及有意进入这一市场的品牌方，ELS将据此为他们提供直接接触潜在参观者、经销商、买家以及数百具有影响力的评论家。同时，与会的参展商届时能通过ELS新闻平台与超过600家媒体进行及时联动。点击此处
据悉，ELS的每一位参观者都将能够欣赏到一系列经过精心挑选并且别具一格的展品，同时，这次展馆本身也将孕育新的想法并且成为展会的亮点及媒体报道的焦点。事实上，近年来过度的生产以及大规模的商品化已经催生了一种新的对独特体验的渴望，而这种渴望必须通过文化、传统、美德、更先进的科技以及更高的可靠性才能得到满足。其导致的结果就是当代的奢侈生活对精确的个性化提出了更高的要求，这种个性化旨在使个人的生活能更加契合并适应最前沿的创造性以及可靠的传统所提供的变化。而ELS的目的就是将用叹为观止的饕餮视觉盛宴来诠释这种高端的个性生活文化。